On July 17, 2015, the President of the Republic of Belarus signed a decree №326 “On the establishment of the Belorussian alcohol holding”. The holding includes 8 enterprises of the “BELGOSPISCHEPROM” conсern.
As a part of the government strategy on the development of the alcohol industry, а trade unitary enterprise "TRADING COMPANY "MINSK KRISTALL TRADE" had been registered and began to operate. It is national alcohol wholesaler and retailer supplying drink products, training and marketig support to its clients.
It is designed to provide quantitative and qualitative distribution of the production of the "MINSK KRISTALL GROUP" holding enterprises.
On January 18, 2016, the company became а part of the alcohol holding, one of the largest producers of alcoholic beverages in the Republic of Belarus.
The main goals of our company are:
- development of common approaches to the assortment, pricing and advertising policies;
- consolidation of sales;
- introduction of an effective system of merchandising, warehouse and transport logistics.
